In the press

From time to time, Cambashi analysts contribute to articles, podcasts and webinars that are published in trade journals. The following are recent examples that have been published.


Why OT and IT companies are investing in IIoT/Connected Applications

CEO Insider, By Alan Griffith – January 29, 2021

Engineering Simulation has grown into significant importance and is set for sustainable evolutionary growth due to the emergence of Generative Design and Digital Twins


Engineering Design Process: The Changing Role of Simulation and the Simulation Revolution

IoT for all, By Petra Gartzen – November 23, 2020

Engineering Simulation has grown into significant importance and is set for sustainable evolutionary growth due to the emergence of Generative Design and Digital Twins

OT vs IT in the supply of IoT, and migration and consolidation in IIoT (Analyst Angle)

Enterprise IoT insights, November 6, 2020

Overall, the industrial IoT market for connected applications is continuing its rapid growth and beginning to mature as the applications become more powerful – including AI (artificial intelligence), ML (machine learning), and analytics capabilities – robust and easier to deploy.

A Glimpse of the Generative Design Market

Digital engineering 247, By Kenneth Wong, November 1, 2020

Simon Hailstone, the principal consultant at Cambashi, believes the fate of GD is invariably linked to the fortunes of heavy simulation users.

The Engineering Simulation Revolution Has Begun

Automation, September 13, 2020

Engineering simulation has grown into significant importance in the engineering design process over the past four decades with technology drivers enabling its broader and improved application. This growth in importance has been accompanied by a growth in awareness of the benefits and key business drivers, which then also brings a new set of opportunities and challenges related to increased demand.

Unity Technologies IPO: Gaming Platform Files to Trade on the NYSE

Investment U, August 28, 2020

In industries other than gaming, Unity estimates a market opportunity of $17 billion. This number is based on the number of software developers, architects and designers Unity believes it could serve. The company notes that, according to data from Cambashi in April 2019, there a re 37 million engineers and technicians the company thinks could be future users of its platform. It also notes virtua I and augmented reality as future opportunities.

Analytics For Operating In The New Manufacturing Normal

Forbes, July 27, 2020

Market research firm Cambashi expects that while most digitaI transformation projects (which may include “digita I transformation”) will be resilient, some companies may delay new transformation initiatives in the short term due to the demand shock caused by the pandemic.

COVID-19: Winners and Losers in Industrial IoT

Connected World Magazine, July 1, 2020

Cambashi’s analysis of the connected applications (lloT) market shows that the growth during the last few years has been very positive, and the effect of COVID-19 is likely to be temporary.

Connected agriculture–how IoT technology is deployed to improve food production and distribution

CEOWorld Magazine, March 17, 2020

Cambashi’s research into lloT and Connected Applications highlights the global trend in Connected Production where the main software application revenues of loT in agriculture are recorded.

Industrial IoT Observatory launch

My Tech Decisions The Value of Connected Applications to Industrial Internet of Things

Control DesignCambashi releases Industrial IoT market data observatory

Digital EngineeringCambashi Releases Industrial IoT/Connected Applications Market Data Observatory

ProcessingMarkets Update: Cambashi releases Industrial IoT/Connected Applications Market Data Observatory

Automated BuildingsCambashi Releases First Industrial IoT/Connected Applications Market Data Observatory

Industrial IoT Charter launch

Other articles