Cambashi Methodology Overview


We rigorously apply a series of constrain, refine and converge processes to ensure that datasets are consistent with Provider data, Country data, Industry data and Employment data.

Data sources used for the generation of Cambashi market data include but are not limited to international statistical sources, econometrics data, national statistics, 3rd party research, public financial sources, analysts, Cambashi research, and company reports.

Our multi-dimensional approach

Cambashi researches and models over 100 technical software providers by:

  • Products
  • Countries
  • Industries
  • Years
  • Currencies

We research economic size and employment data

  • For 112 industries
  • In each of 56 countries

We combine software spend intensity with industry size data to give a ‘demand-side’ view of the market for each software type

  • PLM
  • CAx
  • BIM
  • IoT
  • MOM, etc.

We research each Provider-Product to give a ‘supply-side’ view of the market:

  • At the global level (E.g. Annual Reports, vendor contact)
  • By industry where published (E.g. Ansys, Dassault, PTC)
  • Research in-country provider revenue (E.g. Company accounts)
  • Research in-country office and reseller presence

Market Forecast

Econometric inputs

– Applied to each industry, in each country, for each provider.

– The economic performance of all 112 industries in each country drives the underlying forecasts of each product individually and uniquely, based on its industry structure

– Cambashi utilises economic forecast data from Oxford Economics

Refinement

– This is a flexible section where you can share anything you want. It could be detTechnical applications typically outperform the underlying economy of the industries they serve

– For each product (by industry, by country) the model incorporates a ‘propensity’ factor – the capacity for each product to turn economic growth into software growth.ails or some information about your service two.

Research

– Investor revenue guidance
– Third-party investor forecasts
– VC funding information
– Revenue type (i.e. perpetual vs recurring revenue)
– Piracy
– New software features and capabilities
– Mergers & Acquisitions

Unit and Data Metrics

  • Data is provided in three currencies USD, EUR and Constant USD (“Const”). For Observatories with a country dimension, data is also available in local currency.
  • Exchange rates are provided by Oxford Economics and include forecasted exchange rates for future years.
  • Data is provided in Software Provider Revenue (SPR) terms. It includes software licences, maintenance, and subscription revenues. It excludes provider services, reseller margin and sales tax.

Employment method

The Cambashi Employment Observatory is underpinned by extensive research and data collection.

For each country, research is collected for:

  • Employment by industry
  • Employment by occupation
  • Employment by the intersection of industry and occupation

Data is collected and aggregated from a variety of sources including (but not limited to) national statistics agencies (e.g. ‘Statistics Korea’, BLS), Eurostat, ILO, and many others.

Research is standardized to a common definition of employment and mapped to Cambashi’s standard set of industries and occupations, which are based on:

  • International Standard of Industry Classifications (ISIC Rev.4)
  • International Standard Classification of Occupations (ISCO 08)

For countries with incomplete data, Cambashi uses various techniques to extrapolate and interpolate data to produce a complete and consistent output.

Geographic Coverage

AMER

Americas region – The Americas comprises all the countries of North America and South American geographic continent, including islands of the Caribbean and the Pacific, and Atlantic and Pacific island dependencies of those countries. It excludes remaining dependent territories of other countries, e.g. French Guiana.

EMEA

Europe, Middle East and Africa region – Europe comprises all the countries of the European geographical continent, plus their dependent territories such as Greenland, Reunion, Tahiti, French Guiana; plus Turkey. Africa comprises all the countries of the African geographical continent, including Egypt, plus offshore Indian Ocean States such as the Comoros, Seychelles, Malagasy and Mauritius. The Middle East comprises all the states on the Arabian geographic peninsula; plus Israel, Iran, Iraq, Jordan, Lebanon, Palestine and Syria; plus the former Soviet Union trans-Caucasus republics of Armenia, Azerbaijan and Georgia.

APAC

Asia, Pacific region– Asia comprises all the countries of the Asian geographic continent, except Russia, Turkey and the Middle East as defined below in EMEA; plus all the Indian Ocean islands, except those included below in our definition of Africa. Note that South Asia, including India, and Central and South West Asian countries, such as Afghanistan and Kazakhstan, are included in our definition of Asia. The Pacific region comprises all the countries of Australasia (Australia, New Zealand and neighboring islands in the Pacific Ocean); Island nations of the Pacific such as Chinese Taipei, Japan and the Philippines; and Oceania (island groupings of Melanesia, Micronesia, and Polynesia), except for the remaining dependent territories of countries e.g. Guam for the USA; New Caledonia for France etc.

Frequently Asked Questions

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