Cambashi consultants and analysts have a broad range of capabilities to support clients effectively and independently.

Most of our senior consultants and analysts have years of experience in roles that our clients hold now, and understand the challenges and importance of buying and selling IT to support critical business processes.

In addition to the core team shown below, Cambashi works with a world-wide team of Associates to ensure access to market knowledge, research data, and expertise throughout Europe, in Asia Pacific, and in the Americas.

Industry Experts

Photo of Cambashi's Simon Hailstone
Simon Hailstone
Principal Consultant 
over 24 years in researching detailed
and IoT market data

Alan Griffiths of Cambashi
Alan Griffiths
Senior Consultant
Industrial IoT & Digital Transformation
30+ years experience in IT for engineering & manufacturing enterprises
Petra Gartzen
Senior Consultant
Providing market intelligence,
Insights, and advice to business leaders in technical software companies
Photo of Cambashi's Dan Roberts Dan Roberts
Senior Consultant
22 years of experience in researching
detailed BIM, ERP, MOM and PLM market data.

Photo of Cambashi's Pete Maskell Peter Maskell
In-depth industry research,
with Utilities and Automotive manufacture being key areas of responsibility
Photo of Cambashi's David Land David Land
Specialising in data analysis
and research into CAM, MCAE
and Media & Entertainment
Joe Brooker
Industry Analyst
Experienced in research and analysis of
the benefits of using IT in value-adding industries worldwide

Training Team

Helen Coles
E-learning Product Manager
Elena Priguza
Industry Analyst

Customer Service & Marketing

Keith Henry
Client Advocate
35 years in ICT & Information Advisory space supporting clients in competitive analysis, strategy development, and implementation
Luca Lukats
Business Development Specialist
Sales & Marketing projects, customer engagements,
campaign creation, outreach and execution

Office Operations

Photo of Cambashi's Pippa Burke Pippa Burke
Office Manager

Paul Garnham


Photo of Cambashi's Mike Evans Mike Evans
Photo of Cambashi's Peter Thorne Peter Thorne