Machinery
Industry 4.0 is putting traditional machinery OEMs under threat as digital providers look to move into the space as new competitors.
Industry Trends & Challenges
Machinery companies face a number of opportunities and threats to their businesses. The companies best placed to deal with a challenge will consider it as an opportunity, whilst those poorly prepared will face the challenge as a threat.
Before the COVID-19 crisis, there were several trends that machinery companies were responding to. As the industry recovers from the pandemic some of those trends remain, and some new challenges have emerged. Those include:
- additive manufacturing
- artificial intelligence
- electronics and software introduction
- Internet of Things
- product-as-a-service
- sustainability.
New technologies and procedures that are quickly developed and commercialized can increase productivity and cut expenses, which is vital in this post-COVID world. Furthermore, the transition toward operational and digital efficiencies will almost certainly be accelerated by emerging technologies, changing company models, and rising M&A activity. Particularly, digital thread and smart factories provide a variety of productivity- and efficiency-improving technologies that can shorten cycle times and speed up time to market.
Ongoing challenges restrain overall confidence regarding revenue growth. Operational effectiveness and profitability are declining as a result of labor shortages and unstable supply chains. The cost of commodities including steel, aluminum, and other materials has increased due to shortages. COVID-19 variants, cybersecurity threats, environmental issues, and rising corporate tax rates are further concerns.
Here are some of the key challenges facing the industry:
- cyber security
- geopolitical tension
- labor shortages
- regulatory compliance
- supply chain disruptions
- unfavorable economic conditions.
What is the current position of the machinery industry?
The machinery industry faces significant challenges amidst the struggling global economy in 2024. Inflationary pressures on critical commodities like steel and aluminum are placing strains on profit margins, while high interest rates are limiting customers’ capacity to finance large machinery purchases. Although supply chain disruptions are gradually easing, they still weigh heavily on the industry’s operations. Moreover, the persistent shortage of skilled labor remains an ongoing concern, adding to the complexities faced by the sector.
Sustainability and decarbonization will likely be a key concern in 2024. Many machinery companies are anticipated to boost their investment in R&D capabilities and exploit developments in decarbonization and recycling technology.
Increasing vertical integration will provide manufacturers with greater visibility into their operations and gives them a better understanding of the processes involved throughout their supply chain. This heightened visibility allows manufacturers to improve their forecasting and planning when taking orders or designing and marketing new products.
E-learning course
- Self-paced e-learning
- CPE-approved
- Designed for customer-facing professionals
Objectives
- Answer questions about the structure of the industry
- Distinguish between the trends and challenges facing the industry today
- Identify a wide range of products and recall the manufacturing processes that create them
- Identify key business processes and performance indicators

Machinery Industry Insights
Cambashi Machinery Industry Insights offers tactical industry intelligence updated by industry experts, that provides the latest information from across the globe:
- Tactical industry intelligence updated in real-time by industry experts
- The latest trends & challenges, business drivers, products & services, and technology
- Business strategies and initiatives
- Key players and consumer perspective
- Industry terminology and metrics
- Deeper knowledge across a variety of industry subjects
Industry Insight – Market Intelligence
We invite you to explore Cambashi’s Industry Insights platform, offering a 30-day free trial period. We have just added a new Marketing Intelligence section with online access to econometric data, engineering software spend and employment by occupation data. Our platform, trusted by over 3,100 professionals, has an impressive user rating of 4.8 stars out of 5.

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Value-added
- Similar to GDP per industry.
- Shows relative sizes of industry sectors.
- Reveals economic activity, distribution, and growth drivers.
Engineering Software
- Indication of R&D spend per industry.
- Enhances operational efficiency, demonstrating technological sophistication.
- Crucial understanding of sector uses for optimization and productivity.
Employment
- Demonstrates industry size by employment.
- Shows types of employees by occupation.
- Demonstrates geographical differences by occupation distribution.
Technology
The machinery industry develops and incorporates some of the most advanced technologies of any manufacturing sector. These technologies cover not only machine development but also production and supply.
Industrial machinery is at the forefront of digital transformation and Industry 4.0. This requires IT infrastructure to support enterprise systems both internally and/or externally – i.e. in the cloud. Aging workforces, an increasing shortage of skilled labor, and ongoing supply chain challenges have forced manufacturers to embrace automation and new production technologies such as robotics and cobots.
Here we can see the relative sizes of the Computer-Aided Technologies (Mechanical CAD, Mechanical CAE, CAM) and PLM software sectors in the global machinery market. The total is worth approximately $US3.1 billion annually. Note how MCAD is the largest segment, which highlights the importance of engineering design in the machinery sector.

Design/Engineering/Manufacturing Software Market Share – Machinery Industry
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